With a relaxed high waist and retro 90s cut in light wash denim, Dana is the classic 'Mom' style jean you’ve been searching for. (And yes, your bum will look great in them.)
- Relaxed high waist
- Retro 80s cut
- Roomy on the hips - too comfy some might say!
- Chevron seams & pockets
- Relaxed tapered leg in two lengths
- Find your size here
- Hardwearing GOTS certified organic cotton, fairly made!
- Read more about our Organic Cotton here
Who Made My Clothes?
- All our suppliers pay a fair wage.
- We visit every supplier we work with regularly.
- Skilfully made by a team at Chelsea mills
- See our supplier section for more info.
- Jazz, UK size 8, 5ft6, waist 27" wears W26/L30
- Lyza size 22, 5ft11, waist 41' wears W40/L32
Too big on me and not my style. So high waisted, it’s not flattering on my body
Thanks for taking the time to leave us a review, we love to see it. Sorry to hear the Dana style was coming up too big on these. If you ever need any advice on sizing or style, let us know - We're always more than happy to help.
I cannot express how much I love these jeans. I was cautious about buying them because I saw them on an Instagram ad and I was worried that the quality would be bad, but I was wrong. The jeans are super soft (softest denim I’ve ever worn) and they have so much room to move in. I’m coming from an era of skinny jeans so these are such a breath! My lower area is noticeably larger than my waist, so it’s been hard finding pants that don’t produce that awkward waist gap, but these don’t do that at all. They’re fitted enough for me while still giving my legs some room. They’re super high rise also, and everyone has them cuffed for a reason. You’re probably going to need to cuff them as the leg length is very generous (for reference I am 5’6/165 cm).
As a warning the waist size is 1-2 inches larger than what is advertised. I am right in between sizes so that worked super well for me. If you find you want a tighter fit in the waist, consider sizing down or investing in a belt.
Dana Jeans: ORGANIC DENIM - Light Wash
These jeans are super soft and comfy. The softest denim I’ve ever felt. The fit is very different to what I expected as the rise is very very high and the crotch is still quite low and bunched. They don’t sit quite right at the back below the waist band either.
Other than that I still love wearing them as they are really comfy.
Love them and live in them. Non-stretchy denim. High waist. My only criticism is that I ordered my actual waist measurement and they’re too big so I have to wear a belt. I have a bang on 28inch waist and ordered the 28 jeans and they’re an inch or two too big.
Still love them, like the baggy fit and am happy to wear a belt.
But just a note that they come up big. Only reason they have 4 not 5 stars is that I find it annoying when a specific waist size is given but not totally accurate.